Responsive Design

Websites suitable for different devices

NUR S.r.l., web agency specialized in Internet Marketing services, develops and implements responsive websites, adapting to the different supports on which they are displayed (pc desktops with different resolutions, tablet, smartphone, mobile older generation, web tv). The need to create responsive websites has emerged powerfully in recent years due to the wide spread of mobile devices and to the multiplication of different kinds of screens that differ not only in size, but also in resolutions. These new features make necessary for those who develops and implements websites to know how to create responsive websites

Whereas the increasing number of users from mobile device, making a website with a non-responsive design layout, unable to adapt to various supports, can nullify, in a very short time, the company economic investment for the realization of its website. In fact, a not responsive design website can be the cause of a lower number of visitors and therefore of potential customers.


A few years ago, the choice of websites developers was to create a version of the website dedicated to mobile phones. Today this road is no longer viable, because mobile devices do not have standard size anymore and so, is no longer possible to create standard versions.


The best solution is just to design and create responsive design websites, which allows adapting content and graphics to the screen size of the support used.


The responsive design websites are developed using a grid system in which the layout size is given in percentage, not in pixels: the layout of the website and its graphics are then proportional to the screen size of the device used, adapting and spreading across the screen according to the directions provided in the design phase of the website.


Below we present an example of how content and graphics of a web page can be adapted to various types of supports.

When a website is responsive.

A website to be defined as responsive design must reach some minimum features, which can be summed up in the following points:

  • Be able to adapt its layout to the largest number of screen resolutions (pc desktops with different resolutions, tablet, smartphone, mobile older generation, web tv);
  • Be able to adapt the size of the images (and more generally of all the content that has a fixed width) to the support resolution and to its screen size;
  • Provide "less heavy" image to those devices, which don’t use broadband.
  • Simplify as much as possible the layout of the elements on the web page that is loading on mobile devices with small screens.
  • Avoid non-essential elements to be loaded on small screen devices.
  • Provide a suitable touch interaction interface for devices that support it.
  • Identify and exploit, whenever possible, functionality suitable for mobile.


Nur is the perfect partner to develop a responsive design website. Within Nur staff, in fact, experts are able to create responsive design websites combining the needs of network and navigation supports to those expressed by the customer in the planning stage.




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